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"Heroes" Television Campaign
Baptist Memorial Health Care
 
Daily Bread
Give thanks to the LORD, for he is good.
Psalm 136:1
In 2004, Baptist Memorial Health Care launched a television campaign featuring the health care team in action in three spots called “Heroes.” The TV spots, which emphasize the work done each day by Baptist staff and affiliated physicians, focus on Baptist’s emergency, heart and childbirth services.



Watch Video		 "Special powers"
The people at Baptist wouldn't call themselves heroes. But they do have special powers. And they do wear masks. And they do have x-ray vision. And they do save lives. Every day.
MPEG, 4.75 MB




Watch Video		 "Little guy"
Who are the people we look up to? The ones that make an impression. They're strong...and they're quiet. They're the ones that look after the little guy.
MPEG, 4.8 MB




Watch Video		 "To the rescue"
At Baptist, sometimes people have their hearts tested. And it's surprising what they find. They find courage. And bravery. And strength. And dedication. There's a word for people with hearts like that.
MPEG, 4.9 MB




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Baptist Memorial Health Care Corporation
350 N. Humphreys Blvd.
Memphis, TN 38120
1-800-4-BAPTIST
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Baptist Memorial Hospital In keeping with the three-fold ministry of Christ - preaching, teaching and healing - Baptist Memorial Health Care Corporation will be the leader in providing quality health care.